Rhee, Jinwoo. "TBT Measures and Export Promotion of Printing Industry in Korea: An Empirical Analysis of Effects of TBT on Printing Industry." Journal of Electronic Trade Research 20, no. 2 (2022): 77-101.
-Abstact-
Purpose: The laws and regulations of importing countries have an impact on the Korean publishing industry, and can serve as Technical Barriers to Trade (TBT) when Korean publications are being exported. This study empirically analyzes the trade effects of TBT on publications and provides strategies to promote the export of Korean publications by alleviating the trade restriction effects of TBT.
Composition/Logic: This study briefly investigates Korean government policies to promote export of Korean publications, and elucidates the shortcomings of such policies to cope with TBT. Additionally, the study introduces the TBT measures of WTO members on general printed and children’s picture books. The study also builds up panel data of world publications trade from 2010 to 2019, and estimates the trade effects of TBT using PPML.
Findings: This study demonstrates that the following TBT measures have trade restriction effects: (1) tolerance limits for residues and restricted use of substances, (2) labeling, marking, and packaging requirements, (3) product-quality or performance requirement, and (4) conformity assessment related to TBT. Based on the results of the empirical analysis, this study suggests (1) adding TBT strategies in the Publishing Industry Promotion Plan, (2) obtaining TBT information by expanding various information channels, (3) strengthening cooperation between publishing industry-related and TBT-related institutions, (4) raising Specific Trade Concerns in the WTO TBT committee, (5) utilizing TBT that have trade promoting effects, and (6) publicizing TBT support policies to publishing industry participants.
Originality/Value: This study has its originality in that it examines TBT measures on publications trade, which has not been studied before, and empirically analyzes the effect of TBT on publications trade. In addition, based on the empirical analysis results, this study is meaningful to discuss policies to expand the export of Korean publications by resolving such TBT. Correspondingly, this study intends to contribute to the growth of the Korean publishing industry.
https://www.dbpia.co.kr/Journal/articleDetail?nodeId=NODE11261070